LEGO – Jonas Gold testing ecommerce, Part 1

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This is the first post in a series of post there we are testing how great different ecommerce stores are.

I found this little tweet a couple of weeks ago:

Tweet about LEGO
See the link here: Lego meet iPhone

When I clicked the link I came to a site with this little cool clip about a new toy from LEGO combining LEGO and an iPhone App.

From liking to buying

After seening this I just had to find out how to buy it, damn I´m such a sucker for cool stuff. 😉
Soo I went to…

How does the buying process and checkout works?

LEGO Checkout 1
A really simple and structured checkout process

LEGO Checkout 2
A nice reciept online

The email reciepts

I got three emails: 1. Thank you for your order, 2. Shipping announcment, 3. Invoice.

Delivery and Unboxing

LEGO Unboxing 1

LEGO Unboxing 2

Download the iPhone App here.

App Store Badge


The overall experience of shopping at was very good and I missed nothing. The rating is 5 stars out of 5.

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